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Inside the Creator Economy

News, strategy and analysis on the creator economy, media, generative AI and more from the former GM of VidCon

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Inside the Creator Economy

Featured Posts

Jan 5, 2026

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13 min read

10 Trends to Rule 2026!

How The Beast joins Baby Shark, Disappointing Microdramas and the opportunities in AI Slop. SUBHEAD

Jim Louderback

Jan 26, 2026

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15 min read

DECODING YOUTUBE 2026

What Neal Mohan was really saying in his blog post about 2026 priorities

Jim Louderback

Latest Issues

Apr 6, 2026

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16 min read

THE BIGGEST CREATOR CHANNEL ACQUISITION YET

60,000 Subscribers. Nine Figure Exit. Do The Math. AI is great for creators... at least these two!

Jim Louderback

Mar 30, 2026

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16 min read

SOCIAL HARMS KIDS

The courts caught up to what I’ve been saying since 2023. Social media harms kids.

Jim Louderback

Mar 23, 2026

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16 min read

PLATFORMS BEHAVING BADLY

Roblox wants a cut, LinkedIn wants a velvet rope, and Grammarly wanted your name without asking (or paying). Busy week for platforms that matter.

Jim Louderback

Mar 17, 2026

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11 min read

What I learned on Creator Spring Break

My SXSW 2026 dispatch: who wins, who loses, and who's already gone.

Jim Louderback

Mar 9, 2026

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11 min read

$13 Billion. One Law. Big Problem.

TikTok’s #1 market just banned its youngest users. And TikTok Shop generated $13 billion there last year.

Jim Louderback

Mar 2, 2026

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12 min read

When Your Editor Becomes a Day Trader

MrBeast’s editor, a prediction market, and a $20K fine. This is just the beginning.

Jim Louderback

Feb 23, 2026

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17 min read

More Candy Crush than Netflix

$13.8 billion, 660 million viewers, and it's just getting started.

Jim Louderback

Feb 17, 2026

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16 min read

YouTube’s Hidden Monopoly

YouTube becomes the world’s biggest content buyer without ratings and box office failures.

Jim Louderback

Feb 9, 2026

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13 min read

Arbitraging Authenticity

A look at the future of sports and fans, inspired by last week’s Super Bowl and the IAB’s annual ALM meeting

Jim Louderback

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