Jim Louderback writes this newsletter and previously ran VidCon, Revision3, and PC Magazine.
Aug 10, 2026
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6 min read
From Nantucket to Fast Company, the influencer backlash is going mainstream. Why substance beats polish, and what it means for the creator economy in 2026.
Aug 3, 2026
9 min read
Hank Green scaled back AI after fan backlash. Here's what we should all take away.
Jul 27, 2026
7 min read
A scary new way to hijack Instagram videos and blackmail creators
Jul 20, 2026
What I learned at Open Sauce from LinkedIn, Twitch, Patreon, Anthropic, Mark Rober, Colin Furze and Michael Stevens
Jul 14, 2026
Somewhere at Google, a machine is deleting entire media companies before lunch. Google just revealed how it works.
Jul 13, 2026
2 min read
On stolen likeness, buried settings, dastardly deepfakes and why creators need a seat at your table
Jul 8, 2026
What McKinsey's AI-infused future of marketing looks like. Hint, creators don't even show up.
Jun 29, 2026
8 min read
Your audience doesn't want to watch you anymore. They want to buy you.
Jun 22, 2026
Jay Shetty cloned himself. Tim Ferriss goes deep and narrow.
Jun 15, 2026
Does the world need two Whalars?
Jun 8, 2026
Reddit has increasingly become an AI search optimization battleground. YouTube is next.
Jun 1, 2026
YouTube begins auto-labelling AI-generated content. What could possibly go wrong?
May 26, 2026
It’s been awfully quiet. The natives are restless. Here’s what’s really going on in Beastland.
May 18, 2026
History has not been kind to CEOs or kings declaring themselves as the center of a new world order.
May 11, 2026
Brands Are Paying Platforms to Fix What Creators Already Built
May 4, 2026
What if we skipped the podcast and just produced the clips?
Apr 27, 2026
Creators have arrived. It’s time to grow up too.
Apr 20, 2026
One TikToker's Prompt Became a Fortnite Skin. Who Gets Paid?
Apr 13, 2026
18 min read
YouTube Ushers In the Digital Twin Era
Apr 6, 2026
16 min read
60,000 Subscribers. Nine Figure Exit. Do The Math. AI is great for creators... at least these two!
Mar 30, 2026
The courts caught up to what I’ve been saying since 2023. Social media harms kids.
Mar 23, 2026
Roblox wants a cut, LinkedIn wants a velvet rope, and Grammarly wanted your name without asking (or paying). Busy week for platforms that matter.
Mar 17, 2026
11 min read
My SXSW 2026 dispatch: who wins, who loses, and who's already gone.
Mar 9, 2026
TikTok’s #1 market just banned its youngest users. And TikTok Shop generated $13 billion there last year.
Mar 2, 2026
12 min read
MrBeast’s editor, a prediction market, and a $20K fine. This is just the beginning.
