Jul 7, 2025
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13 min read
What I nailed, what flopped, and what’s still TBD. Plus, a breaking report about a new TikTok app and an imminent sale.
Jun 30, 2025
12 min read
Spotify is offering creators ad revenue, subscription share, and bonuses, without demanding exclusivity.
Jun 23, 2025
14 min read
Digesting VidCon, Cannes and the Decline of the SuperFan. Branding and marketing matter, but aren’t enough.
Jun 16, 2025
New tool shows who's authentic, who's fake and who's buying followers, views and more
Jun 9, 2025
18 min read
Behind the Metrics Curtain: What Brands See (and You Don’t)
May 27, 2025
AI tools, disappearing SEO, and pressure on YouTube, all in one week.
May 22, 2025
11 min read
SEO GEO Part 2: Mastering the new search rules to supercharge video discovery
May 19, 2025
Why did they ignore this disruptive short-form format that's dominating views and revenue around the world?
May 15, 2025
10 min read
Part 1: How to Future-Proof Your Content for AI Discovery
May 12, 2025
20 min read
How to Thrive in the Age of AI
May 5, 2025
Ads Without Creators. Content Without Humans. Inside Zuckerberg’s vision for an AI-powered, creator-optional future.
Apr 28, 2025
15 min read
Special Edition: 100 Days of the Trump Administration, 100 Days of TikTok in Limbo.
